Oakley Donates Sunglasses to Chilean Miners
October 14th 2010 Posted at Uncategorized
2 Comments
Always thinking ahead of the curve, Oakley eyewear company donated 35 pairs of sunglasses to the miners who were trapped in the cave. What do trapped miners need sunglasses for, you say? After being without sunlight for an extended period of time, the pupils become overly dilated to compensate for the lack of light. Once the the miners were set free, direct sunlight to their dilated pupils would cause severe UV damage to their eyes. Hence the need for sunglasses, and that’s where Oakley stepped in.
According to a statement Oakley released, a Chilean journalist had contacted the company to address the potential problem and a possible solution: donate some shades. Never one to pass up a great PR campaign, Oakley donated 35 pairs of Radars with Path and Range lens shapes, which cover all sides of the eyes. The sunglasses are also 100% UV protective. All of the miners’ sunglasses came in black as well. Want some Oakley Radars of your own? You can find them here.

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